Singapore Tourism Board paired a new JioHotstar celebrity travel show directly with buyable holiday...

Singapore Tourism Board paired a new JioHotstar celebrity travel show directly with buyable holiday packages on Cleartrip.

Planning brand campaigns? Linking a streaming show directly to buyable packages on booking apps shows how to connect story to sales.

The lesson: Pairing video storytelling with ready-to-buy platform itineraries helps turn brand interest directly into sales.

https://www.medianews4u.com/four-families-explore-singapore-in-stb-series-streaming-on-jiohotstar/